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The Pokemon franchise, which is celebrating its 30th anniversary in 2026, is estimated to have generated more than US$100 billion in sales, making it the most valuable media franchise in the world, ahead of other icons such as Hello Kitty, Winnie the Pooh, Mickey Mouse and even Star Wars

Traditional holos only appear in the rare slot of booster packs, while reverse holos have a guaranteed slot and can feature any card from common to rare

Cherubi's consistency in appearances across multiple game iterations signifies its status as a reliable and recognizable Pokmon, maintaining its relevance in a rapidly evolving franchise landscape

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